Department profile

The Commerce education cover diversified fields of education and research in different aspects of business environment. Commerce opens a lot of opportunities to students in the field of Finance, Marketing, Accounting, Human Resource Management, Entrepreneurship Development, Commercial, Business Law and also pursue course in Chartered Accountancy, Cost Accountancy and Company Secretaryship. In order to attain economic growth of a country, there is a need for Professionals, Economists and Accountants with advanced practical knowledge to enable to evaluate and analyze the complexities of the large scale business and other Financial institutions. Here the commercial experts who have trained in different aspects of business environment have to play a very important role. The relevance of commerce education has become more imperative and has been marked change in the way commerce and management education is perceived in India. Keeping in view the above facts and demand of the time and prospects of Commerce Education, the Department of Commerce has been foresightedly designing and offering various programmes to meet the growing needs of the business society.

The department has on roll 31 faculty members with 15 having doctoral degree and the rest pursuing their doctoral research. Special doctoral Programme is offered to Women Chartered Accountant across the nation and we also signed MoU with ICAI, India. The Commerce Department strives to ensure effective understanding and development of various skills through innovative teaching methods, interactive and participative learning and ensuring high quality of research. The students have been gainfully employed in various capacities in Companies, Banks, Insurance, Financial and Academic Institutions and Government Departments. Several Research Projects have been carried out with the financial assistance from various funding agencies like UGC, ICSSR.

THRUST AREAS OF RESEARCH

• Financial Management
• Micro Finance
• MSMEs
• Banking
• Marketing
• Consumer Behaviour
• Insurance
• Financial Inclusion and Sustainability

Vision

To Impart Quality Business Education through Orientation by nourishing the individual aspiration of the students for their empowerment

Mission

• Deliver holistic education where quality reigns supreme
• Academic excellence in teaching and research
• Disseminate knowledge in the pursuit of its objective of achieving excellence in Commerce Education, Management Education, Entrepreneurship and Taxation

GENESIS AND GROWTH

• 1972 -Inception of the Department of Commerce to offer the Undergraduate programme B.Com Triple major combinations.
• 1988 - Introduction of double major combinations in B.Com – Commerce & management and Accountancy
• 1994 - Introduction of Undergraduate Programme B.Com. Professional Accounting
• 2001 - Introduction of Master’s Programme (M.Com) MFC Nomenclature changed to M.Com (Finance)
• 2008 - Introduction of Undergraduate Programme B.Com Computer Applications
• 2001 - Introduction of Master's Programme - M.Com
• 2006 - Introduction of M. Phil
• 2006 - Recognition for the Ph.D programme
• 2017 - Introduction of Master's Programme - M.Com (Computer Applications)

OBJECTIVES

• Prepare students for executive and non-executive positions
• Promote entrepreneurial skills for self-employment.
• Promote general education of business and commerce.
• Train the students for professionalism, specialization, creativity and innovation in economic and business activities.
• Create awareness of the global economy and the players in the international business arena and
• Develop skills in teaching and research in Commerce.

Programmes Offered B.Com. B.Com. :Professional Accounting B.Com. :Computer Applications* M.Com. M.Com.* M.Com. :Computer Applications* M.Phil & Ph.D : Commerce Eligibility B.Com & B.Com PA & B.Com CA*. : Any group with Business Mathematics/Mathematics/ Computer Science/Statistics M.Com* & M.Com CA* : Any B.Com/B.B.M/ B.B.A * Self financed course

• Syllabus
• Syllabus - Archives
• Minutes of the Board of Studies

FACILITIES

• Audio visual aids
• All class rooms with Wall mounted LCD

Computer Laboratory Facilities: The Commerce laboratory is well equipped with HP server and latest configured computers to support effective techno based environment, the laboratory is equipped with wall-mounted LCD Projector, Scanner and Printers with necessary softwares and connected with internet.


Our classrooms are well ventilated with comfortable seating arrangements. Each classroom is well equipped with Black Boards, Interactive Boards, wall-mounted LCD Projectors and if provide smart learning atmosphere to the students.


The smart classrooms are equipped with visualizer for displaying an object to a large number of students. The device allows the faculty to write on a sheet of paper and to display a 2D or 3D object.


One classroom is equipped with the core technology components of K-yan. The K-yan combines a hi-tech projector with a PC, a DVD writer, a TV tuner, in-built speakers, a 500 GB HDD, 3G-Internet, a wireless keyboard and a mouse - all in one box to support Learning Management System (LMS) which provides faculty and students with tools to sustain teaching and learning activities.

Name of the Faculty		Designation	Specialization	Year of Joining	Mail id
	Dr.(Mrs.) D.Geetha M.Com., Dip.Ed., M.Phil., Ph.D.	Professor and HOD	Financial Banking	1978	[email protected], [email protected]
	Dr.(Mrs.) P.Santhi M.Com., Dip.in Mgt., M.Phil, Ph.D.	Professor	Marketing	1990	[email protected], [email protected]
	Dr.(Mrs.) K.Kanniammal M.Com., M.Phil., B.Ed., Ph.D.	Professor	Banking	1994	[email protected], [email protected]
	Dr.(Mrs.) D.Vennila M.Com.,M.Phil. SLET	Assistant Professor - SS	Finance	1999	[email protected]
	Dr (Mrs.)K.Vidhyakala M.Com., M.Phil., Ph.D	Assistant Professor-SS	Marketing	2007	[email protected], [email protected]
	Dr. (Mrs).P.Deivanai M.Com., M.Phil., M.B.A.,SLET, Ph.D	Assistant Professor-SS	Marketing and Entrepreneurship	2010	[email protected] [email protected]
	Dr.(Mrs.) V.Vimala M.Com., M.Phil., NET , PGDMM, Ph.D.,	Assistant Professor -SS	Finance, Banking & Marketing	2011	[email protected] [email protected] [email protected]
	Dr. (Mrs.) P.Sasirekha M.Com.,M.Phil.,Ph.D., SET, NET, PGDCA	Assistant Professor	Finance, Computer Applications	2008	[email protected]
Self Supporting Staff
	Mrs.A.R.Rihana Banu M.Com(CA), PGDCA, SET	Assistant Professor(Temporary)	Finance, Banking, Computer Applications	2010	[email protected]
	Ms.R.Mangalam M.Com, M.Phil, MBA., SET,	Assistant Professor(Temporary)
	Ms.M.Agila M.Com., D.C..A., M.Phil.,	Teaching Assistant (Temporary)	Finance	2015	[email protected]
	Ms.S.Rubeya M.Com. M.Phil.,	Teaching Assistant (Temporary)	Marketing	2015	[email protected]
	Dr.S.Kavitha M.Com (CA) , M.Phil, MBA (Finance), Ph.D	Assistant Professor(Temporary	Finance	2016	[email protected]
	Mrs.R.Arul Jothi M.Com., B.Ed, M.Phil	Teaching Assistant (Temporary	Marketting	2016	[email protected]
	Ms.R.Poongodi M.Com	Teaching Assistant (Temporary	Finance	2016	[email protected]
	Dr.(Ms.) K. Abirami M.Com, M.Phil, SET, Ph.D	Assistant Professor(Temporary) Campus II	Finance & Banking	2016	[email protected]
	Dr.(Mrs.) S.Renuga Devi M.Com,M.Phil,Ph.D	Assistant Professor(Temporary) Campus II	Marketing	2017	[email protected]
	Dr. (Mrs.) S.Jansi MCA., Ph.D	Assistant Professor(Temporary)
	Ms. A.Malarvizhi M.Com., M.Phil., MBA	Teaching Assistant(Temporary)	Marketing		[email protected]
	Ms. T.Meenachi M.Com.(CA), MBA., PGDCFS	Teaching Assistant(Temporary) Campus II
	Ms.A.Karthika M.Com, PGDCA.,M.Phil,	Teaching Assistant (Temporary) Campus II	Financing	2018	[email protected]
	Priya.V.J M.Com.	Teaching Assistant (Temporary) Campus II	Finance	2018	[email protected]
	Ms. V.Yasodha MBA., M.Com.(CA), M.Phil.	Teaching Assistant (Temporary)	Commerce with Computer Application		[email protected]
	Ms.S.Saranya M.Com.(CA)	Teaching Assistant (Temporary)	Finance		[email protected]
	D.Sreemathi M.com (CA).,M.B.A., M.Phil.,	Teaching Assistant(Temp)	Finance	2018	[email protected]
	Ms.P.Nithyadevi B.com (CA).,M.Com., M.Phil., Ph.D	Teaching Assistant(Temp)
	Ms. J.Rini Mercy M.Com.(CA), MBA., M.Phil.	Teaching Assistant (Temp)	Marketing		[email protected]
	Ms. S.Kokila M.Com., M.Phil.	Teaching Assistant (Temp)	Finance		[email protected]

• The Memorandum of Understanding between Avinashilingam Institute for Home Science and Higher Education for Women, Coimbatore and Institute of Chartered Accountants of India (ICAI) New Delhi on 28.05.2016 to offer Ph. D - Full Time/Part Time Program for Women Chartered Accountant
• The Memorandum of Understanding between Avinashilingam Institute for Home Science and Higher Education for Women, Coimbatore and Vivekanandha Education Institution for Women, Trichengode to share expertise in skill training, Consultancy and Research contribution to academic councils and intellectual inputs, for a period of three years from 2nd February 2017
• The Memorandum of Understanding between Avinashilingam Institute for Home Science and Higher Education for Women, Coimbatore and the Institute of Cost Accountants of India - Coimbatore Chapter, Coimbatore on 30.08.2017 to conduct Foundation Level Programme of ICAI (CMA) at the Institute and recognize the satellite centre
• The Memorandum of Understanding between Avinashilingam Institute for Home Science and Higher Education for Women, Coimbatore and Annamalai Capital Services Private Limited Coimbatore, on 23.07.2018, for a period of one year, to offer Professional Certificate Course in Securities Market

Click here to view - Research Programme details

Click here to view - Publications by faculty (2013 onwards)

Click here to view - Research Projects

Click here to view - Events Attended

Click here to view - Events Organised

Click here to view - Guest Lectures Delivered

Click here to view - Faculty Awards/Achievements/Honours

Click here to view - Student's Awards/Achievements/Honours